Our Team

Adrienne Pacini

Adrienne Pacini

Principal, Strategic Design

As SHS's Principal, Strategic Design, Adrienne leads human-centred design research to understand lived experiences of individuals living in Canada’s affordable and supportive housing dwellings. She spends much of her time facilitating multi-stakeholder groups to develop strategies for business model innovation in the housing sector.

Adrienne is involved in all aspects of the firm’s work, including housing market and socio-economic research, strategic planning, community engagement, and service design, mainly for non-profit housing and health care providers. She has a keen interest in designing collaborative processes for solving systemic challenges in our housing and human services systems.

Adrienne is an award-winning member of the Association of Professional Futurists.

Current work

Adrienne is leading SHS’s work on designing new housing solutions through the CMHC Solutions Labs for housing issues and the Canada Housing Benefit.


Master of Design, Strategic Foresight and Innovation (OCAD University)

Bachelor of Arts, Urban Systems, Economics, French Language (McGill University)